The editorial briefThe narrative angle, the key messages, the tone, the photographable moments. Logistics come after.Angle
The guest listJournalists and creators chosen on their editorial line, their audience and their real availability. A personalised invitation.Casting
The itineraryEach day has a narrative arc: a moment of revelation, a moment of connection, planned free time.Programme
Invisible logisticsFlights, hotels, transfers, rooming list, dietary requirements, restaurants, activities, insurance.Logistics
Media kit and giftingMedia kit, welcome gifts, embargoes respected.Kit
ReportingPress review, reach, key messages picked up, recommendations for what comes next.Debrief