Chanel, reception in a Paris five-star hotel

Paris · Fashion · Beauty · Luxury

Paris Fashion Week
events.

Brand parties, presentations, showrooms, dinners and VIP hospitality during show weeks: events that find their place in the tightest diary in Paris.

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What does an event agency do during Paris Fashion Week?

During show weeks, an event agency produces everything that happens around the shows: brand parties, presentations and showrooms, dinners, VIP hospitality and designer hosting. Agence Dare-Dare designs and produces them in Paris, with a dedicated project lead and the logistics these weeks demand: venues, access, transfers, guest welcome. Our team produced for Chanel, Dior, Hermès, Mugler, Bottega Veneta and Longchamp.

What
Brand parties, showrooms, dinners, VIP hospitality, designer hosting.
Who for
Fashion houses, beauty and accessories brands, designers.
Where
Paris, during ready-to-wear and haute couture weeks.
Reply
Within 24 hours.
Proposal
Within 72 hours.
Price and guest count
Price
On an itemised quote, line by line. We do not show standard prices: every event has its own.
Guest count
From an intimate dinner to a show for several thousand guests.
Bar
A service, never the subject of the evening. If an alcohol brand is on stage, French law (loi Évin) restricts its communication and we check it before any invitation.

Six formats
around the shows.

A show week is played around the shows: before to welcome, after to extend, and in between so that people remember your house.

Brand partyA party in a Paris venue the week has not yet seen: concept, set, lighting, music, welcome, and a moment guests want to film.Party
Presentation and showroomThe collection shown to press, buyers and clients in an apartment, a private mansion or a gallery: route, rails, scheduled appointments.Showroom
DinnerA seated dinner for twenty or for two hundred: menu, table plan, seating of key guests, and an alcohol-free menu always planned.Dinner
VIP hospitalityLooking after clients, press and brand guests: transfers, private lounge, cloakroom, seating, timings set around the shows.VIP
Creators and talentContent creators and talent chosen for their affinity with the house, a venue that films well, individual welcome and partnership disclosure that complies with the law.Influence
Logistics of show weeksDense traffic, shifting timings: we plan arrivals, transfers, set-up and strike around the shows, with a written plan B.Logistics

Six weeks
to keep in mind.

The 2027 show weeks, taken from our calendar of key dates.

Menswear Fashion Week FW 2027-2028Tuesday 19 to Sunday 24 January 2027January
Haute Couture SS 2027Monday 25 to Thursday 28 January 2027January
Womenswear Fashion Week FW 2027-2028Monday 1 to Tuesday 9 March 2027March
Menswear Fashion Week SS 2028Tuesday 22 to Sunday 27 June 2027June
Haute Couture FW 2027-2028Monday 5 to Thursday 8 July 2027July
Womenswear Fashion Week SS 2028Monday 27 September to Tuesday 5 October 2027September

Dates published by the Fédération de la Haute Couture et de la Mode (checked in October 2026). The detailed show schedule firms up season by season: confirm before booking a venue. Agence Dare-Dare is not affiliated with the Fédération de la Haute Couture et de la Mode.

Our calendar advice

A brand party is placed around the shows, not against them: the evening before opening, the night of a much-awaited show, or just after the closing. We cross-check the date with the show schedule, the week's other parties and venue availability before proposing it. And the week is prepared early: venues, caterers and drivers are booked well before the first invitation.

What we always plan

  • Guest list, seating and named welcome
  • Access, transfers and a traffic plan around the shows
  • A written plan B, an alcohol-free menu, diets and allergies

Our team
produced…

For Chanel, Dior, Hermès, Mugler, Bottega Veneta, Longchamp, Maybelline and Samsung. At the Ritz Paris, the Louvre Pyramid, the Moulin Rouge and the Palais Brongniart.

Dior, golden floral set design
Our team produced: Dior. Photo: Dare-Dare.
Long laid table, green and gold tableware, yellow flowers and leather napkins
Our team produced: Longchamp. Photo: Dare-Dare.
Maybelline, beauty activation in a VIP box at the Accor Arena
Our team produced: Maybelline × Accor Arena. Photo: Dare-Dare.
Paris Blockchain Week at the Ritz Paris
Our team produced: Paris Blockchain Week. Ritz Paris. Photo: Dare-Dare.

Addresses
that make the week.

Hotels and palaces

Lounges, suites and gardens of Parisian hotels for a reception, a showroom or a dinner. See our event agency in Paris.

Museums and landmarks

The Louvre Pyramid, the Palais Brongniart, the Moulin Rouge: venues with their own constraints, which we know. See our 10 event venues in Paris.

Unexpected venues

A collection in a launderette, a runway in a bowling alley: read our launderette idea and the bowling one. See also our scenography.

How we produce

Four steps,
a week without a misstep.

01

The brief

Your house, the collection, the audience to win over, the target week, confidentiality constraints. We restate it in your words.

02

The proposal

A concept, two or three venues, an hour-by-hour running order set within the show schedule, a line-by-line budget.

03

Production

Venue, set, catering, technical, welcome, transfers, a written plan B. You approve, we execute.

04

The day and the debrief

A dedicated project lead on site, briefed crews, then a debrief: attendance, photos, feedback from your guests.

Frequently asked questions
about Fashion Week

It produces the events around the shows: brand parties, presentations and showrooms, dinners, VIP hospitality and designer hosting. It finds the venue, designs the set and the running order, and handles the logistics of a week when Paris is saturated: access, transfers, timings.
Menswear Fashion Week FW 2027-2028: Tuesday 19 to Sunday 24 January 2027. Haute Couture SS 2027: Monday 25 to Thursday 28 January. Womenswear Fashion Week FW 2027-2028: Monday 1 to Tuesday 9 March. Menswear Fashion Week SS 2028: Tuesday 22 to Sunday 27 June. Haute Couture FW 2027-2028: Monday 5 to Thursday 8 July. Womenswear Fashion Week SS 2028: Monday 27 September to Tuesday 5 October. These dates are published by the Fédération de la Haute Couture et de la Mode; the detailed show schedule can change.
Allow 3 to 4 months before the show week: venues, caterers, drivers and crews are booked early, and the best addresses go fast. A shorter timeline is possible, with fewer venues to choose from.
A presentation shows the collection to a chosen audience (press, buyers, clients) in a short, guided format. A showroom receives by appointment, over one or several days. A brand party gathers a wider crowd around one big moment. We produce all three, sometimes in the same venue at different times.
The show schedule is managed by the Fédération de la Haute Couture et de la Mode, where fashion houses register, and Agence Dare-Dare is not affiliated with the Fédération. We produce the events around the shows. For a collection presentation, we design the format with you.
Looking after key guests (clients, press, talent): guest list and seating, transfers, a private lounge or reserved table, cloakroom, timings set around the shows and a dedicated contact on site. The level of service is agreed at the brief.
We do not publish standard prices: the budget depends on the venue, the guest count, the format and the production. We reply within 24 hours with an itemised, line-by-line quote.
The bar is a service, never the subject of the evening: water and soft drinks everywhere, an alcohol-free menu as carefully made as the rest, quantities worked out. If the event features an alcohol brand, French law (loi Évin) restricts its communication and we check it before any invitation goes out.

Launches, influence
and venues.

A show week ahead? Write to us: reply within 24 hours.

The challenge

I dare you
to…

A challenge, an idea, a venue: reply within 24 hours, with a first idea.

Your party,
between two shows.

A project in mind? Drop us a line: we reply fast. Dare-dare.

contact@agence-dare-dare.fr+33 6 81 96 93 62@agencedaredare

Concept, venue and an itemised quote.

Or directly

Our other services

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